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Rishad Tobaccowala: Business as Unusual – The Great Reinvention

June 1, 2020
5 mins Read

As we face a somewhat uncertain future in 2020, there is one thing that is apparent. This is a rapid time of transformation and change. Given the societal and economic changes that have come over the last few months, many industries are now being forced to change their business models and reinvent their organizational practices in order to survive.

With a staff of more than 80,000 employees, Rishad currently serves as its Chief Growth Officer and Chief Strategist. Rishad has a proven track record of more than 40 years. He was recognized by BusinessWeek and TIME magazine as one of the top business leaders for his pioneering innovation. Rishad’s key skill is getting people to see, think and feel differently about how to grow themselves, their teams, and their company. In this interview, Rishad discusses how businesses across various industries can sculpt and adapt in order to stay current and survive these challenging times.

Business as Unusual: The Great Re-invention from 4As Administrator on Vimeo.

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