Internet marketing has become an integral part of developing a company’s brand. While there are many ways to promote your business on the Web, an online photo booth is an easy and fun way to establish a more personal relationship with your customers. By combining offline and online marketing efforts, you can achieve a greater impact than using either one of these methods alone, maximizing your campaign investment.
Connecting social media; and event marketing for powerful results
Social media marketing is also becoming an increasingly common method for business promotion. An online photo booth can give your guests not only the opportunity to capture great memories, but also to share them on social media, garnering results for your business long after your event is over.
Convert event guests into brand advocates
Making your real-time event part of your online marketing efforts can also allow you to personalize future offers to customers by building a database of users and their recipients’ email addresses and other information. Plus, an online photo booth provides a fun and interactive attraction for your guests, giving your business an easy way to create user generated content for your social media channels and online presence.
Increase your brand awareness and build trust
The photos and videos that are created at your event when shared online, can boost Facebook ‘Likes’, Twitter ‘Followers’ and traffic to your website by including links that give people a direct way to find you and what you have to offer. An online photo booth can also give you an opportunity to collect customer feedback through video testimonials and product surveys.
Expand the boundaries of your event reach
The possibilities to connect with people are endless on the Web, but the personal communication fostered by live brand events is invaluable. A recent study by the Event Marketing Institute found that 9 out of 10 people become long-term customers after attending a brand event. When you promote your offline event through an online photo booth you are benefiting from the best of both worlds at a fraction of the investment of a major social campaign.
Photo booth kiosks have been used by some of the biggest brands in the world to engage consumers and create memorable brand experiences. They are quickly becoming one of today’s hottest entertainment trends and can be found at business conferences, music festivals, sports events, guerilla marketing tours and much more.