Portfolio Description

Keshot Delivers a Complete Branding Package for Scion

Keshot’s partnership with Scion began in 2002, when the automaker was first entering the U.S. market and needed a way to distinguish itself from other car manufacturers. Keshot’s customizable photo booths filled that need and became instrumental in the company’s rollout, appearing at Scion events nationwide.

The campaign integrated the photo booths into two customized Scion airstreams to engage with users at the event.

After sending a photo or video e-postcard to friends and family, the photo booths also asked users to send a message to the Scion team, answering the following question: “If you could tell Scion one thing, what would it be?” One in three people responded, with feedback sent directly to Scion’s marketing and design teams for review.

Keshot worked with Scion to develop:

Proprietary technology that enabled immediate customer feedback from the event to the Scion team

Customized, eye-catching photo booths branded with Scion’s logo and integrated directly into its user airstreams

Lightweight, durable photo booths that were easy to handle on the road and never once experienced a technical issue throughout the nationwide campaign.

A customized graphic user interface designed to generate traffic and encourage user participation

An engaging and effective national marketing campaign that generated brand awareness through viral marketing – for a minimal initial investment

A database of user e-mails that can be utilized for future marketing campaigns.

Scion’s marketing and design teams used the feedback as research for future product development and intend to continue their long-standing partnership with Keshot.

To Reserve Your Photo Booth Rental, Contact Us Today!


From product launches to trade shows, corporate events to guerilla marketing, our social photo booth rentals will maximize your reach. We serve every U.S. state as well as Europe and South America, and we have the capability to deploy our technology solutions worldwide. Contact us on our website, or give us a call at 702-900-8197 to make your next event truly memorable.

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